Latest News on Virtual Restaurant Consulting and Industry Trends

When you open a restaurant, it’s not enough just to open your doors to the public – the public has to know you’re there! The foodservice industry is extremely competitive, and opening a new restaurant is an expensive investment. Most restaurants fail due to insufficient or ineffective advertising. If people aren’t thronging your restaurant, it could be because there hasn't been enough marketing. As a restaurant owner, you need to advertise for free within your community and on the internet to reach the largest number of people at the lowest possible cost. Marketing your restaurant can sometimes be tricky, but ... Read More

In today’s busy world, many of us don’t have the time to shop, prepare, and cook meals for our families every day. More and more of us are taking advantage of food delivery services from our local grocery store, fast food, subscription services, and our favorite restaurants. Does your food and beverage business offer a delivery service? Let’s look at some of the pros and cons of adding delivery to your restaurant. Pros: Targeting a new customer base. By offering a delivery service, potential customers can discover your restaurant. Connecting to new customers is one of the biggest benefits when ... Read More

In today's world, it is not only important but essential for any restaurant to have good online reviews. That isn't only on your own website or Facebook page but through review impact sites including Yelp, TripAdvisor, and Zomato. There have been many studies performed on this, all with similar results. According to Modern Restaurant Management, negative review impact affects the restaurant business more than any other industry including hotels. Negative reviews can kill a restaurant; positive reviews coupled with high star values (fives and fours) will fill up the tables. How to Get Positive Reviews First off, claim all of ... Read More

Welcome 2020! It is time to think about those New Year resolutions, not just for yourself, but for your foodservice business! Whether you have one restaurant or a couple, a food truck, or a catering business there are doable resolutions to help your bottom line as we enter into a new decade. Here are a few as “food for thought.”Increase and Improve Upon Your Online PersonaFreshen-up your website and your Facebook page for the New Year. While good reviews are always key to increasing your business, enticing potential customers with mouthwatering photos and videos can help, too.Choose some of your ... Read More

When a storm first hits, it can catch people off guard, and they may flock to nearby eateries for a warm meal before heading home. But, once they’re home, it is difficult to get them out again. After an initial surge, patronage may slow down to a crawl, and it can last for days and weeks. Don’t miss the opportunity to take advantage of those rushes.There are ways to make the most of the weather and keep your profit-margin green. Sometimes, you just have to be creative.Drawing the Patrons InYour regulars may come by in the spring, summer, and fall ... Read More

When it gets cold outside, people start looking for warm comfort foods to ward off the chill. Now is the time to update your restaurant menu with some traditional favorites along with seasonal surprises to keep your customers coming back to warm up this winter.SoupsEveryone loves a warm savory soup this time of year including potato leek, seafood chowder, and roasted tomato to name a few. Offer soup by the cup or the bowl, as an appetizer, or meal, and, don't forget fresh baked cheddar chive biscuits on the side. Offer chili with cornbread too.Comfort FoodsIf you are open for ... Read More